Leisure Hotels

SEO & Influencer

Leisure Hotels

Brand Positioning + Content-Led Social Strategy

Transforming Leisure Hotels into a high-visibility heritage hospitality brand through strategic storytelling and targeted social engagement.

Story So Far

The Background

Leisure Hotels is one of North India’s leading boutique hospitality brands with resorts across Uttarakhand and neighbouring destinations. While the properties were individually popular, the **brand itself lacked recall and digital visibility**, resulting in low engagement and limited traction for offers and campaigns.

The challenge was to **consolidate all properties under one strong brand voice**, improve awareness, and build meaningful social engagement that converts into interest and inquiries.

Services Deployed

Brand PositioningSocial Media StrategyContent MarketingCampaign PlanningPaid Social Advertising

Goals

Objectives

01

Build strong brand identity across all properties

02

Improve awareness and visibility across social platforms

03

Increase engagement & interaction with potential travellers

04

Communicate destination-led storytelling

05

Support launch campaigns for new properties

06

Create structured communication under one umbrella brand

Obstacles

Challenges

01

Low social engagement & visibility

02

Brand recall weaker than individual hotels

03

25+ properties on a single social identity

04

Multiple offers promoted monthly

05

Launching new properties in competitive markets

06

Refining targeting for the right audience

Impact

The Results

+133%

Increase in Page Likes

+3653%

Increase in Social Media Reach

+1,026%

Increase in Post Engagement

+2037%

Increase in Social Media Impressions

Visual

Project Gallery

Leisure Hotels gallery 1

Your Turn

Ready for Similar Results?

Let's discuss how we can apply these strategies to grow your hotel's revenue.